In Rural India, a Sales Force in Saris Delivers Soap, Social Change
By John Lancaster The Washington Post
CHOLLERU, India–With its open sewers and mud-walled homes, this impoverished farming village of 2,200 in southern India did not look like fertile territory for an entrepreneur. But Srilatha Kadem was undeterred. Oblivious to the midday heat, she marched briskly along the unpaved streets, her cloth bag filled with soaps and shampoos and her heart with vaulting ambition. (more…)